Essay about The Most Important Technology Cell Phones

When I got the assignment, I sat thinking about which technology I felt was most important in my life and became amazed about how popular, of all the technology, cell phones have become. It’s amazing that in our culture we make ourselves available every minute of every day. Many people don’t even have home phones anymore. Cell phones have become more of a necessity more than a need nowadays. They became an essential communication tool. Cell phone usage in the US has increased from 34 million to 203 million in the last ten years. Many may want to view the cell phone as your personal safety device, especially if you live alone, some distance from family, or. A cell phone could be the most valuable item in your pocket when a†¦show more content†¦Because when talking to someone one on one you don’t have as much time to decide. I find myself texting my loved ones more than I talk to them and because of it I feel more distant from them. Cell phones have also i ncreased crimes because it’s easier to plan illegal activity by texting. Before illegal activity was harder to plan for or pull off but with a way to easily communicate with others it makes it easier to commit crimes which is why polices have to tap most people’s phone which I think is an invasion of privacy and immoral. So in some ways I wish cell phones weren’t invented because it has corrupted the world and the way we live. Societies strive harder without technology and when they come to countries like the United States they have more morals and a better work ethic and social skills are sometimes better. According to research by CR Research, 22 percent of young children own a cell phone (ages 6-9), 60 percent of tweens(ages 10-14), and 84 percent of teens(ages 15-18).(Cell Phones) The study also showed that 37 percent of teens felt they wouldn’t be able to live without a cell phone once they had it (Cell Phones). Once getting a cell phone a lot of the focus is on who your signed up with such as Verizon, Cingular, T-mobile and others. Attention is also on what type of phone to get, the size, color and advancement, after these are taken care of people can start toShow MoreRelatedCellphones and effects on society1268 Words   |  6 PagesTechnology advances every day and surely cellular phones are revolutionizing the XXI Century. New mobile devices contain most of the functions of a computer, better known as smart phones. They also give you the opportunity to stay in touch with whom you wish to and also you can take pictures, listen to music, and most significantly, it connects you with the rest of the world through the network. But have you ever stopped and think, how much time you spend using your phone, and how so often you checkRead MorePersuasive Essay On Technology Addiction1567 Words   |  7 PagesThe instant a person s phone goes off, their reflex is to immediately grab it, right? This is because they are addicted to their cell phone and it has become natural to check it when they receive a notification; It has become an addiction. Many times, while people are eating dinner, their cell phones lie on the table next to them, or they have them sitting in their laps. What makes this issue even worse is the fact that restaurants also have tablets on the table with games and different featuresRead MoreDriving A Vehicle While Texting1745 Words   |  7 PagesIntroduction We currently live in a society where technology has become a necessity, more specifically, cell phones have become essential and people go crazy when they are without this particular device. This obsession with our cellular devices has caused many deaths, affected our form of communication with others, and making us stupider. Driving a vehicle while texting is six times more dangerous than driving while intoxicated according to the National Highway Traffic Safety Administration (NHTSA)Read MoreCell Phones And Electronic Devices Essay1450 Words   |  6 PagesEvidence of Cell phones and electronic devices are changing our notions of communication seen in â€Å"Dead Man’s Cell Phone† Today, in the society we are part of, we have the resources to communication in a variety of ways other than conventional in person conversations we are custom to. The main reason for this is because of the existence development of technology and the wide interest in this technology from people around the world. Technology is taking a vital role in our culture and they ways weRead MoreCell phone addiction1352 Words   |  6 Pagesï » ¿Final paper about cell phone addiction Over the years, cell phone addiction has gained public attention. There are several reasons why this case can attract some many researchers to study this.. First of all, mobile phone is new technology and some people have curiosity. They try to understand what will happen when they download new cell phone application. Studying in this field would allow business corporation to earn much money. Second, certain mobile phone behaviors are considered to be problematicRead MoreCell Phones And Its Effect On Society1480 Words   |  6 PagesTitle Technology has advanced extremely over the years causing our life style to change drastically and head down a new path. With this technology, the cell phone was created and over the years has advanced itself. The cell phone has become a necessity to many. All ages use this mobile device for either personal or business uses. Higgins states that the amount of cell phones active has increased from â€Å"one billion in 2000 to 6 billion.† Although cell phones paly an important role in the lives ofRead MoreTechnology And Its Effect On Communication955 Words   |  4 PagesTechnology has changed the way individuals communicate and limits the number of face-to-face conversations. Technology affects the way individuals keep in contact with one another and it has taken over people’s lives. People have become more dependent on technology to function every day, and without it, their lives are incomplete. However, technology does not negatively affect communication in some circum stances. Miscommunication, emotional intelligence, and information technology are key characteristicsRead MoreMobile Phones: Information and Communication Technology1492 Words   |  6 Pagesï » ¿Mobile Phones: Information and Communication Technology The advent of Information Technology resulted in massive progressions in the telecommunication industry. Not only market size and corporate growth was witnessed but the information and communication world saw cutting edge innovations that resulted in most sophisticated of communication technologies becoming readily available to ordinary people. The mobile phones emerged as one of the greatest developments in the telecommunication worldRead MoreCell Phone Use in Schools1094 Words   |  5 Pagesï » ¿Cell Phone Use in Schools The use of cell phones in school is a controversial subject. There is a definite defining line between administration on one side and students on the other. The amazing thing about cell phones is that they are no longer just used for calling or texting. They have become an essential multi-tool wonder. Today’s cell phone is cutting-edge technology at your fingertips. While students do understand the apprehension of faculty to allow cells phone use school, we too have reasonsRead MoreThe Benefits and Dangers of Cell Phones Essay763 Words   |  4 PagesCell Phone One of the greatest inventions created in the modern world is the cell phone or is it not? The cell phone has been rapidly growing for many years. A cell phone is necessary and important. Using a cell phone to communicate with family, business and in emergency is an excellent way of communicating, but on the other hand, cell phone is a distraction. With the invention of the cell phone there have been both good and bad results, where people will always be a source of communication during

Is Political Polarization Good or Bad for American...

Thomas Mann of Brookings Institutions writes that, â€Å"in addition to the decline in competition, American politics today is characterized by a growing ideological polarization between the two major parties†. In addition to his opinion, political data has shown that political polarization is increasing and is more readily seen in the way the American government functions in the political sphere. In an article by the University of Rochester’s Campus Times they wrote â€Å"In 1950, the American Political Science Association’s Committee on Political Parties wrote a report called â€Å"Toward a More Responsible Two-Party System.† The report said that party leadership in Congress was far too lenient when it came to dissent within the party ranks, allowing members’ difference in positions to not be as important as they should. They said that in order for there to be a healthier democracy in the US, the country needed cohesive, top-down parties with cle ar agendas that can be carried out when in the majority. It also needed a cohesive minority party to criticize the majority party and act as an alternative.† While both the Campus Times and Thomas Mann suggest that polarization is somewhat necessary and is increasing, whether or not the necessity or increase is beneficial to American politics and government is debatable. In this paper, I argue that while polarization can be both unbeneficial and beneficial, for the most part is has proven to be unbeneficial for American politics and government.Show MoreRelatedDemocrats and Republicans in the US Congress are as ideologically consistent and distinct as they1500 Words   |  6 Pagesthe past few years. Parties have grown increasingly divided in the past years on all major policy dimensions in American politics, Democrats have become more liberal and Republicans have become more conservative and independents are also leaning towards sides now a days. In fact, I believe that polit ical polarization in congress was at an all-time high the past year. Party polarization has been increasing since the 1970’s and I believe it will not slow down any time soon, despite a period of depolarizationRead MorePolarization in Us Politics1665 Words   |  7 PagesAnalyze the evidence that American politics is becoming more polarized. If so, is this a reaction to the polarization of political elites? Approx 1500 words 13/12/10 The election of 2008... marked the end of an epoch. No longer could Republicans count on the basic conservatism of the American people, the reflexive hostility to candidates who favour big government (Darman, 2010, 34) In the 1970s and 1980s there was a consensus that the importance of political parties was in decline,Read MorePolarization Is Increasing. Good Or Bad, The Electorate1535 Words   |  7 PagesPolarization is increasing. Good or bad, the electorate is dividing more and more down party lines. Voters are struggling against each other in increasingly rigid groups with increasingly rigid ideologies. In Polarized Public Alan Abramowitz catalogs the data showing this trend through time (2013). The trend towards the poles of American politics has continues since his studies and shows no sign of stopping. Abramowitz gives some historical insight into the increasing division between politicalRead MoreThe Dysfunction of American Politics: How the Debasement of the American Citizenry has Facilitated Political Chaos2236 Words   |  9 Pagesits institutions, the American political system continues to function as originally designed: to limit government control beyond the basic protection of liberty. At face value, the dysfunction of the American political system is guilelessly attributed to party polarization. Yet, political faction, according to James Madison, is not necessarily a bad thing. Instead, he argues in The Federalist that it is an essential and effective feature of a properly structured government. Bessette and Pitney, JrRead MoreThe Conspiracy Theories And Social Issues1226 Words   |  5 Pagesreal effect on the political climate of the world and hold enough influence to drastically change the political climate, no matter if the theory is true or false. Turkay Nefes, a pr ofessor of sociology at the University of Oxford, author of many scholarly articles on Turkish politics and social issues, believes that political conspiracy theories will usually only hold water in your mind if it backs your current political beliefs (Nefes â€Å"Scrutinizing Impacts of Theories on Political Views). ConspiracyRead MoreEffects Of Hyperinflation On The Economy1281 Words   |  6 Pagesrates often experience bad economic performance (Fisher 877). In actuality, Venezuela has the highest inflation rate in the world. Due to various political and economic problems, this South American country’s inflation rate for the year of 2015 was of 180.9% (Forero) which is extremely high compared to other countries. To put this in perspective, the Federal Reserve aims for an inflation rate between 1 and 2 percent (Federal Reserve). Venezuela is living on a stage of political division, social problemsRead MoreMoney Makes The World Go Round1675 Words   |  7 PagesIt is fair to say that that America is a much-divided country, divided by political, social, and cultural problems. But perhaps the most dominant force behind every policy, every war, and every regulation in America has been money. â€Å"Money makes the world go round† or I should I say Money makes America go round. Prior to the World Wars, our economy was domestically run irrespective of what happened abroad. After War World II America sought to open their markets and reduce trade barriers with foreignRead MorePost Invasion Of Iraq And The Elements Of Disaster1340 Words   |  6 Pageslooking at post-invasion of Iraq and the elements of disaster that persisted and/or generated from the conflict. In essence, how has American military intervention in Iraq affected internal cultural relativity among ethnic, political and cultural lines, and as a result of the American intervention has it been beneficial or costly for the security, economic and political landscape in Iraq? In this liter ature review I will add scholarly discussion to consolidate evidence to answer the aforementioned researchRead More2-Party System Essay1710 Words   |  7 Pages2-Party System Essay As we know, a two-party system is one in which two political parties have a clear electoral advantage. Other political parties may exist, but in two-party systems the vast majority of elected office positions are held by members of only those two parties. Multi-party systems also exist throughout the world; in those systems, coalition governments are quite common, while in two-party systems they are very rare. Single-party systems also exist, but these systems tend not toRead MorePolitical Corruption And Political Scandals2204 Words   |  9 PagesCorruption has always been present, not just in the government, but in other institutions too. Although corruption has always existed, it has not been prevalent nearly as much in the past as it is today. Political corruption is when people at the highest levels of the political system misuse their power in order to make private gains. Political leaders are figures that are supposed to be looked up to and are supposed to make moral and rat ional decisions, not like the kind of decisions that are increasingly

Mkt Research Free Essays

string(36) " new or improved products/services\." Assessment activity 1 1. 1   In conducting research on behalf of your organization or for a client organization, what factors could influence the choice of sources used? The intention of the research and also the types of products and services. 1. We will write a custom essay sample on Mkt Research or any similar topic only for you Order Now 2   Why can data and information cross-checks and cross-references be necessary when doing research? It is important not to rely on a single piece of information if you can avoid it, so also look for corroborating evidence unless the source is absolutely unimpeachable. Use reliable sources or cross-check and find supporting data wherever possible. Knowing how data was obtained is central to knowing its value. If the information comes from a survey look to find the sample source and size. Assessment activity 2 2. 1 Scenario: You have been asked to conduct research on behalf of the organization for which you work. Why is desk research the first research you should undertake? Their relative low cost, they can be an efficient use of time and they avoid duplicating research that has already been undertaken by others. . 2 What desk research sources could you use to collect and organize data? Company reports Data from previous research 2. 3 Why should your desk research include the collection and analysis of data relative to the organization’s current and past performance? It will help aid in the development of useful and useable hypotheses, accurately targeting research, designing and developing research tools. There is no point gathering informat ion on the migration patterns of flamingos if the company is in the business of making clothes for the larger male. That is an absurd example, but if there are even subtle diversions between the company mission and your data gathering, you will be off track and have wasted energy and resources. Assessment Activity 3 Describe and explain the reporting formats that you have used or might follow when submitting desk research results. Normally each company has its own template but typically using chart and graphs besides tables and texts is a preferred way in most companies as it is clearer and more quickly understandable. Assessment activity 4 4. 1 Give 3 examples of hypotheses that you have used (or could use) when conducting market research. Salary packaging will increase loyalty and productivy at work Uncontrolled media undermines democratic government Plain packaging will not reduce the sales of cigarette. 4. 2 How do these hypotheses help to focus the research? A hypothesis will help to focus your research. It will help to guide the development of a research project and aid you in determining the direction you need to take and the questions to which you need answers. Assessment activity 5 5. 1 Why might a researcher choose to conduct qualitative research rather than quantitative research? Qualitative analysis provides information on how customers perceive a business, how they rate it in comparison to competitors and whether they plan to buy the organization products/services in the future. Also dealing with opinions, attitudes and behavior. 5. 2 Which method/s might be used to collect the data and why would you consider these to be the most appropriate? Processes used to collect customer information can include questionnaire surveys, face-to-face, written, and electronic or telephone survey methods; observational surveys; focus groups; product test results; retail audits. Data can also be collected, via desk research, from government organizations such as the Bureau of Statistics, the Census Bureau, from media companies, chambers of commerce, other research organizations or from university databases. 5. 3 What groups would you target and why? Customers, previous customers, stakeholders are often the target in a research, but it always depends on the information the company requests on its research. 5. 4 Explain what a measure of central tendency is and how it is used in analyzing market research data. Are measures used to locate the middle points of a distribution. The mean (average-obtained from adding all variables and dividing by the number of variables used), median (variable at the centre of the range) and mode (most frequently occurring variables are measures of central tendency). They serve to identify the points between the extremes. As an example, if a survey asked users of a certain product their age, measures of central tendency help to determine the typical age of the user. The youngest might be 10 years and the oldest 70. However, the values in between these extremes are the most useful for the marketer. Knowing that the mean (or average) age is 32, the median 34 and the mode 31, 32 and 35, indicate that typical age of a user is early thirties. Assessment activity 6 Complete the following table Method for collecting your data| Circumstance for choosing this method| Reason for choosing this method| Telephone survey| Large number of responses to a small number of questions required in a short period of time. | Efficiency and low cost per response. Responses can be qualified if necessary and data entry is immediate. | Focus group  | Effective when qualitative data is required. Can be expensive but can provide effective results. | Effective results and efficient scribe. | Formal questionnaires  | Inexpensive way to gather responses from a large number of respondents. | Effectively and can gather information to correlate performance and satisfaction among different groups of users. | Simple observational survey| Simplistic methods of conducting market research. | Can provide valuable and useful data. Determine who purchases what from where. | Mystery shopping observation  | Actual experience of the service| Is needed from a trained observer| Product testing  | New product valuation| Opinions for improvement| Informal discussion and feedback forms. | Gives you a simple and quickly answers. | Efficiently way and cheap processes which gives you answers in a short time. | Assessment activity 7 Why is it essential that market research plans demonstrate that they will collect information that will enable clear identification of customer needs, wants and expe ctations? It can be used to identify problems, strengths, potential markets, needs for change or to forecast sales of new or improved products/services. You read "Mkt Research" in category "Free Research Paper Samples" Customer focus is essential for success in the highly competitive markets of today. It should demonstrate to the organization exactly what is their customers or potencial customers require of them. Assessment activity 8 amp; 9 8/9a Explain how you might identify respondents for a product/ service survey. You can identify thru some surveys, segments and samples, questionnaires, focus groups and research such as: Geographic segmentation; Demographic segmentation; Psychographic segmentation; Beliefs and values; Lifestyle segmentation; stage of life; 8/9b Which of the following are relevant in identifying and selecting respondents for marketing research Respondent Characteristic| On a scale of 1-5 where 1 is important and 5 is not important – rate the importance (circle or make bold or delete unselected #)| A customer|      Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   2  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   3  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   4  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   5| A potential customer|   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  2  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   3  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   4  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   5| Not a customer|   1  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  2  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   4  Ã‚  Ã‚     Ã‚  Ã‚  5| Was selected at random| 1  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   2  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   4  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   5| Was a stakeholder| 1  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   2  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   3  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   4  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   5| Required an incentive to bother| 1  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   2  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚   4  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   5| Was interested| 1  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   3  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   4  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   5| Had the time and was available| 1  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   3  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   4  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   5| Was someone who disliked the products| 1     Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  2  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   4  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   5| Assessment activity 10 Why is preparation of facilities and equipment in readiness for the research procedure important? Preparation is the key to effective data collection. Staff should be fully informed about what is required, must be appropriately trained and must be supplied with the necessary resources. Assessment activity 11 11. 1 What reports might an organization ask to be submitted after the surveying process has been completed? What types of information would the report contain? Written responses, verbal recordings, e-mail, postal results or data and sets of numbers collected as a result of focus groups or testing groups. Information like- numbers of respondents; ease with which respondents were contacted; -ease with which respondents were encouraged to participate; -ease with which respondents were able to use the survey format;   -numbers of responses in various information collection categories; – suitability of the survey questions and other resources; -costs applicable to the survey ; – a general assessment of the success of the survey; -problems or issues that were identified during the research   -suggestions for improvements to the research process. 11. 2 How might survey tools be kept confidential and accessible only to authorized people? Safe Locks on door Passwords Assessment activity 12 12. What procedures should be followed to check the quality of the data collected during market research? Quality of the data collect will have to be considered and will include: Quantity, Type of responses and Depth of responses. Ask: – Did the survey questions elicit the necessary data? –  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Is there enough significant and useful data to support or reject the original hypotheses? –  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Were the respondents properly targeted? –  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Were respondents correctly qualified? –  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Is the data useful and does it meet its intended purpose? –  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Can the data be easily analyzed to produce the necessary information? 12. 2 Why are quality checks necessary? The quality of the data should be checked as early as possible because decisions depend on valid and reliable data. Data quality can be assessed in several ways, using different types of analyses: frequency counts, descriptive statistics (mean, standard deviation, and median), normality (skewness, kurtosis, frequency histograms, normal probability plots), associations (correlations, scatter plots). Other initial data quality checks are: †¢Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Checks on data cleaning: have decisions influenced the distribution of the variables? The distribution of the variables before data cleaning is compared to the distribution of the variables after data cleaning to see whether data cleaning has had unwanted effects on the data.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Analysis of missing observations: are there many missing values, and are the values missing at random? The missing observations in the data are analyzed to see whether more than 25% of the va lues are missing, whether they are missing at random (MAR), and whether some form of imputation (statistics) is needed. †¢Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Analysis of extreme observations: outlying observations in the data are analyzed to see if they seem to disturb the distribution. †¢Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Comparison and correction of differences in coding schemes: variables are compared with coding schemes of variables external to the data set, and possibly corrected if coding schemes are not comparable. Assessment activity 13 Select a market research project from your experience or elsewhere. Explain how the data for this project was aggregated and summarised and why it is necessary to summarise the data. Answer is enterprise and experience dependent so use an example: We had done a random sampling with our product which is a Brazilian meat. So we go to a night clubs early night and offer some of our product to customers and give them a sample of our meat and also a voucher which gives them the opportunity to come to our restaurant and enjoy our food with 20 % off discount. So when them coming back to the restaurant we can analyze the number of respondents by noting the number of vouchers collected and wrote a report. Assessment activity 14 Describe software packages or filing systems that could be used to record and manage research data. (Suggest search of www for brand names) SPSS – is a computer program used for survey authoring and deployment, data mining, text analytics, statistical analysis and collaboration and deployment. MS Access – is a database management system from Microsoft that combines the relational Microsoft Jet Database Engine with a graphical user interface and software-development tools. Minitab – is a statistics package. Assessment activity 15 15. 1 Describe a format that might be commonly used in an organization to present research reports. Suggestion: search of www for examples) – Title page – shows name and type of study, date, who produced it and for whom – Table of contents – Executive summary – brief statement summarizing reports main points – Introduction – details research projects background and ob jectives – Research methods – strategies and techniques used and why – Study data – includes all relevant charts, diagrams, tables and study results – Recommendations / Conclusions – Appendices 15. 2 Under what circumstances might you use charts and graphs? Give examples of the data that might be represented by specific chart or graph formats. Most common are graphs, pie charts, tables, histogram, time line. To compare what’s the proposed now and what was the beginning of the research is important to use charts and graphs, also to determine whether the research has highlighted any threats, opportunities, weaknesses, problems associated with the product/service/company under review. 15. 3 Why is it a good idea to utilize charts, graphs and other visual presentations of data? They can easily show results and statistics data also show changes, percentages, compare 2 data sources and make clearly if you need any kind of changes. 15. 4 How can a force field analysis assist in presenting data relative to proposed change and how does market research data contribute to the analysis? In determining whether a change is necessary, list the forces the change and those opposing the change. Balance them against each other to determine the necessary outcome. This is very much like a pro’s and con’s list. It shows whether the forces for or conditions requiring change are greater than those for not changing. It is important to keep in mind that the purpose of the exercise is to make the information clear, unambiguous and easy to understand. 15. 6. To whom might an organizations research report and findings be submitted? Whoever asked for the research and anyone they said to give a copy to. 16: Additional Questions Create two Quantitative questions, one using a scale another using check boxes 1- How useful to you was the orientation session at the College? please circle the number that best represents your opinion) Extremely  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Not at all Useful  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Useful   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   1  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   2  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   3  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   4 5  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   6  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   7  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   2- Did you know that when you recommend the college to someone and they then enroll in a course you can receive a $300 finders bonus? Yes  Ã‚   ____  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   No _____ Create two different qualitative questions 1 – Ca n you describe the orientation session at the college? 2 – How you feel about the money you receive for recommend the college? How to cite Mkt Research, Essays

Finance and Funding in Tourism Sector

Questions: 1. Importance of Costs and Volume in Financial Management of Travel and Tourism Business.2. Use of Management Accounting Information as Decision Making Instrument in Travel and Tourism. Answers: 1. Importance of Costs and Volume in Financial Management of Travel and Tourism Business The organization Merlin Entertainments Plc is considered as one of the most renowned companies which are operated across 23 countries in around 110 attractions. The aim and objective of preparing this report is to assist the evaluation of the significance of the volume and costs that impart on to the practices of the financial management of the organization Merlin Entertainments Plc. It can be said that the Cost-Volume-Profit Analysis is the instrument which is mostly used by the particular organization as the important technique for the managers of the firm (Thompson 2012). The Cost-Volume-Profit analysis is also known as CVP analysis in short that helps in assisting and assuming the continuous selling price per unit comprehensive of the variable costs each unit. The importance of the costs and volume in the financial management of travel and tourism business can be summarized as below: Firstly, when the managers of the organization Merlin Entertainments Plc carry out the CVP analysis within the firm, they can understand the various levels of sales that might develop a specific amount of profit for the particular firm. Secondly, the CVP analysis helps in assisting the financial managers of the particular organization Merlin Entertainments Plc in order to add the pre-decided income along with the fixed costs that are related to the tourism and travelling operations that are inclined with the real production amount. Thus, this helps the managers of the firm in assisting the yield from the contribution-margin ratio. Thirdly, the CVP analysis helps the financial managers in detecting the actual expenses. The total amount of sales volume and the costs of the firm makes yearly in order to increase the profitability ratio of the particular firm. In addition to this, the CVP analysis helps the managers of the firm Merlin Entertainments Plc to expect the needed changes in the production cost that might affect the structure of profitability of the particular organization. Fourthly, the CVP analysis is depiction of the cost structure of the operation and travelling departments. In addition to this, the capacity of production of the management is also depicted by implementing CVP analysis (Shiller 2012). Therefore, it can be said that the CVP analysis helps the financial managers of the organization Merlin Entertainments Plc in assisting and also in taking accurate financial decisions. Additionally, this guides the managers to concentrate on the variable costs of the particular organization. Lastly, it can also be said that the CVP analysis allows the financial managers of the particular organization to take proper decisions regarding the breakeven point of the firm (Northington 2011). Thus, this analysis will assist the financial managers of the organization to evaluate the procedures where the investment and spending of the organization might contribute in order to make the operations of the organization Merlin Entertainments Plc successful. Therefore, from the above analysis and discussion, it can be said that the volume and the costs of production are the key parameters that yield up to CVP analysis in the particular organization Merlin Entertainments Plc. 2. Use of Management Accounting Information as Decision Making Instrument in Travel and Tourism The efficiency within the business is maintained and thus the particular firm Merlin Entertainments Plc has to be sufficient enough for the procedures such that higher returns can be earned in the long run. Therefore, in order to obtain all these, the mentioned firm has measured the following situations: Planning: The particular firm has intended to maintain efficient activities by serving amusements to each personnel who visits the resorts (Kensinger 2011). Proper artificial amusements along with multifarious facilities will be provided and applied in order to increase the inhabitants craze by implementing proper policies of marketing. Controlling: The total control regarding the planned activities has been regulated through special efficacy. This efficacy among the operators of the firm is handled in order to avoid any discrepancies among the tourists (Hillier 2013). Decision-making: In order to obtain more returns, the management officials have decided to give cent percent satisfaction to the tourists about the feelings of rejoice and amusement among the tourists. Forecasting: It is an important factor as accurate forecasting helps in regulating the operations of the business. This will help in achieving higher returns. The increased rate of returns will be without any discrepancies in the process of handling the stability of the financial condition of the firm in a particular financial year (Clift 2011). This will also help in reducing the implication of damage and financial loss of the business. Pricing: The management officials of the organization Merlin Entertainments Plc decided to implement proper pricing strategies in order to attract the tourists repeatedly. The proper pricing helps the travelers to enjoy the amusement products. This will enrich the customer satisfaction as well as the brand value of the organization that will increase the total revenue of the organization. The management accounting procedure is composed of certain instruments which are regulated in order to make proper decision for the organization Merlin Entertainments Plc for the objective of tourism and travel. Therefore, the accounting information is essentially required to uphold the situation to maintain the effectiveness of the management of the organization (Clark and Baker 2011). In vital arranging the administration bookkeeping plays an important role. At the moment when the organization intends to settle an essential choice, the organization achieves another venture in various countries. In addition to this, various tools can also be utilized for choice making. These implement proportion examination, conjectures and spending plans. The suitable ways of measuring decision making skills and the instruments by which the proportion is assessed is one of the variables that are measured like others (Berk and DeMarzo 2011). The administration bookkeepers use the proportions along with other business information and the data are accessed openly in order to perform the survey of various parts of the organization Merlin Entertainments Plc. The essential proportions that are utilized as a part of administration bookkeeping include the following: Efficiency proportions: It helps in understanding how well the particular organization is running. Action proportions or proficiency proportions: this helps in understanding whether the organization Merlin Entertainments Plc can pay its compulsion or not. Therefore, it can be said that the administration bookkeepers should possess the capacity of creating right conjectures, accurate examination and discontinued and expert review to Merlin Entertainments Plc as these get added to the achievement of the business in the future. References Berk, J. and DeMarzo, P. (2011).Corporate finance. Boston, MA: Prentice Hall. Clark, R. and Baker, D. (2011).Finance. Oxford: Oxford University Press. Clift, J. (2011).Finance and development. Washington, D.C.: International Monetary Fund. Hillier, D. (2013).Corporate finance. London [u.a.]: McGraw-Hill. Kensinger, J. (2011).Research in finance. Bingley, U.K.: Emerald. Northington, S. (2011).Finance. New York, NY: Ferguson's. Shiller, R. (2012).Finance and the good society. Princeton, N.J.: Princeton University Press. Thompson, T. (2012).Benchmarking the finance function 2012. Morrisotwn, NJ: Financial Executives Research Foundation.